We decided to bring KFC’s famous 1956 slogan, “Finger Lickin Good” into the digital age in a fun engaging promotion.
Author: Paul Best
shell – #KeepBritainMoving
We helped Shell launch its new payment system by making a virtue of what the company does – It Keeps Britain Moving.
veet – femme fatale
Veet is often seen as a mundane yet necessary beauty routine. We turned this notion on its head by evoking a touch of glamour and showing the confidence it brings all women.
toyota suv range – because
Rolling out across Europe, the ‘Because’ platform comprises four individual campaigns to promote all four of Toyota’s leading SUV models, including the Land Cruiser, the Hilux, as well as its Hybrid SUVs C-HR and RAV4. The targeted communications platform plays on personal and real-world barriers that stop people living their lives to the full, and… Continue reading toyota suv range – because
mcdonald’s – monopoly
Working on the world’s largest promotion was a WIN-WIN situation. We added a twist to the long-running campaign that meant you would always win. work cooked up for TMSW London
fiat 500 – in 70’s colours
Fiat 500 in 70s colours proved so successful, the client still has the posters hanging proudly in their boardroom. work funkyfied for Krow
Persil is tough on stains, but selling washing powder isn’t seen as particularly exciting. So we added a touch of magic and made Mum centre stage. work magic-up for TMW London
kfc – lick-2-win
KFC is famous for its ‘finger lickin’ good’ slogan, so let’s bring it to life in the digital world and win some finger lickin’ prizes like a succulent fillet tower burger or a trip to The Kentucky Derby in the states.
mondelez in-store promotion
work dream up for Leo Burnett/ARC London
surf – FB app game
Mirco gaming mums loved growing their fragrant flowers that mirrored Surf’s long lasting flowery product range. work grown for RazorFish London and adapted for global markets