We helped Shell launch its new payment system by making a virtue of what the company does – It Keeps Britain Moving.
Author: Paul Best
veet – femme fatale
Veet is often seen as a mundane yet necessary beauty routine. We turned this notion on its head by evoking a touch of glamour and showing the confidence it brings all women.
toyota suv range – because
Most SUVs are used for popping to the shops, but Toyota believes they should be driven for all the reasons they were made in the first place. Featuring the C-HR, RAV4 and Land Cruiser an umbrella campaign was created across the range called ‘Because’, listing all the excuses to get out there and drive one.… Continue reading toyota suv range – because
mcdonald’s – monopoly
Working on the world’s largest promotion was a WIN-WIN situation. We added a twist to the long-running campaign that meant you would always win. work cooked up for TMSW London
fiat 500 – in 70’s colours
Fiat 500 in 70s colours proved so successful, the client still has the posters hanging proudly in their boardroom. work funkyfied for Krow
#PersilStainMagic
Persil is tough on stains, but selling washing powder isn’t seen as particularly exciting. So we added a touch of magic and made Mum centre stage. work magic-up for TMW London
mondelez in-store promotion
work dream up for Leo Burnett/ARC London
surf – FB app game
Mirco gaming mums loved growing their fragrant flowers that mirrored Surf’s long lasting flowery product range. work grown for RazorFish London and adapted for global markets
canon-the other half of photography
Photographers, no matter what their level, spend hours trying to find that perfect shot. For it only to live on a memory card somewhere. Why not show the world your “Photographer’s Eye” and print it?
consumer safety – drowning
The Lowlands of Holland has water everywhere and drowning was the No.1 cause of death in children under 5. Children under 5 don’t panic when they go underwater, so they don’t cry for help. We successfully made parents aware of this issue and turn tears of grief into tears of relief. work floated for TBWA… Continue reading consumer safety – drowning