OLA wanted to limit the loss of market share to private labels and decided to launch a country-wide loyalty program that was going on after the summer peak. The Dutch have a very Calvinistic concept of ice cream: you don’t eat it unless it’s really warm (refreshment) or unless you’ve done something to deserve it… Continue reading OLA – Time for a reward
We helped Shell launch its new payment system by making a virtue of what the company does – It Keeps Britain Moving.
Rolling out across Europe, the ‘Because’ platform comprises four individual campaigns to promote all four of Toyota’s leading SUV models, including the Land Cruiser, the Hilux, as well as its Hybrid SUVs C-HR and RAV4. The targeted communications platform plays on personal and real-world barriers that stop people living their lives to the full, and… Continue reading toyota suv range – because
Photographers, no matter what their level, spend hours trying to find that perfect shot. For it only to live on a memory card somewhere. Why not show the world your “Photographer’s Eye” and print it?
The Lowlands of Holland has water everywhere and drowning was the No.1 cause of death in children under 5. Children under 5 don’t panic when they go underwater, so they don’t cry for help. We successfully made parents aware of this issue and turn tears of grief into tears of relief. To promote our safety… Continue reading consumer safety – drowning
The world’s oldest advertising association, VEA, wanted to celebrate its 90th anniversary. The concept: “The Art of Seduction. How advertising moves you” was created to showcase the smartest, funniest, most moving and scariest examples of the last fifteen years of Dutch advertising creativity. They were brought together in eight spectacular themed spaces (Beauty, Laughter, Tears, Fear,… Continue reading the art of seduction