OLA wanted to limit the loss of market share to private labels and decided to launch a country-wide loyalty program that was going on after the summer peak. The Dutch have a very Calvinistic concept of ice cream: you don’t eat it unless it’s really warm (refreshment) or unless you’ve done something to deserve it… Continue reading OLA – Time for a reward
Ola (Unilever Ice Cream) wanted mothers to know that water-based ice creams are a healthier choice for their children, as children are the main drivers in the selection of ice cream. The challenge was to generate a positive brand perception among children. How? Children know everything is more fun with water, so we decided to… Continue reading OLA – Water Games
We helped Shell launch its new payment system by making a virtue of what the company does – It Keeps Britain Moving.
Rolling out across Europe, the ‘Because’ platform comprises four individual campaigns to promote all four of Toyota’s leading SUV models, including the Land Cruiser, the Hilux, as well as its Hybrid SUVs C-HR and RAV4. The targeted communications platform plays on personal and real-world barriers that stop people living their lives to the full, and… Continue reading toyota suv range – because
Fiat 500 in 70s colours proved so successful, the client still has the posters hanging proudly in their boardroom. work funkyfied for Krow
Photographers, no matter what their level, spend hours trying to find that perfect shot. For it only to live on a memory card somewhere. Why not show the world your “Photographer’s Eye” and print it?
Aygo has always been about fun and what more fun and exciting than bubbles, just ask any child! We used bubbles as a metaphor to sell the features of the car. work bubbled up for CHI & Partners and adapted for European markets
PANL & ADCN awards (dutch)
work generated for Krow
The world’s oldest advertising association, VEA, wanted to celebrate its 90th anniversary. The concept: “The Art of Seduction. How advertising moves you” was created to showcase the smartest, funniest, most moving and scariest examples of the last fifteen years of Dutch advertising creativity. They were brought together in eight spectacular themed spaces (Beauty, Laughter, Tears, Fear,… Continue reading the art of seduction