KFC is famous for its ‘finger lickin’ good’ slogan, so let’s bring it to life in the digital world and win some finger lickin’ prizes like a succulent fillet tower burger or a trip to The Kentucky Derby in the states.
Author: Paul Best
mondelez in-store promotion
work dream up for Leo Burnett/ARC London
surf – FB app game
Mirco gaming mums loved growing their fragrant flowers that mirrored Surf’s long lasting flowery product range. work grown for RazorFish London and adapted for global markets
canon-the other half of photography
Photographers, no matter what their level, spend hours trying to find that perfect shot. For it only to live on a memory card somewhere. Why not show the world your “Photographer’s Eye” and print it?
consumer safety – drowning
The Lowlands of Holland has water everywhere and drowning was the No.1 cause of death in children under 5. Children under 5 don’t panic when they go underwater, so they don’t cry for help. We successfully made parents aware of this issue and turn tears of grief into tears of relief. To promote our safety… Continue reading consumer safety – drowning
toyota aygo
Aygo has always been about fun and what more fun and exciting than bubbles, just ask any child! We used bubbles as a metaphor to sell the features of the car. work bubbled up for CHI & Partners and adapted for European markets
fenchurch – street wear
PANL & ADCN awards (dutch)
fiat panda – comedy
work generated for Krow
crunchy nut – irresistible taste
the art of seduction
The world’s oldest advertising association, VEA, wanted to celebrate its 90th anniversary. The concept: “The Art of Seduction. How advertising moves you” was created to showcase the smartest, funniest, most moving and scariest examples of the last fifteen years of Dutch advertising creativity. They were brought together in eight spectacular themed spaces (Beauty, Laughter, Tears, Fear,… Continue reading the art of seduction